The method
The Action Is Now method
A bias to action, made repeatable. Diagnose fast, decide, execute, hand back. Fixed scope, clear milestones, measurable outcomes.
Operator track record
former CMO of LeoVegas (a €500M group), exit to MGM north of €607M, and a market grown 500% in a year.
In short
The Action Is Now method is a bias-to-action consulting approach executed in four phases: diagnose within the initial week, decide on the two or three critical changes, execute hands-on within your team, and then hand back a function that operates effectively without our ongoing presence. Every engagement is defined by a fixed scope, clear milestones, and a precise end.
Four moves
A rapid, candid assessment of the current state, typically completed within the first week. We do not engage in protracted diagnostic phases before action commences.
A concise, costed plan outlining the two or three most impactful interventions, prioritized by their potential return.
Direct, embedded delivery within your team, accountable for the outcome, not merely the hours expended.
A business unit that functions autonomously, with your personnel equipped to sustain the improvements.
Principles
- Action over analysis. The cost of delay routinely surpasses the cost of minor missteps that can be course-corrected.
- Outcomes, not hours. Our compensation is linked to results where feasible, ensuring aligned incentives.
- Honesty, fast. If we cannot deliver value, you will know within a day, and we will state it directly.
- A clear end. Every engagement is scoped with a defined conclusion, and handover is integrated from inception.
The first 90 days
The initial three months are decisive for the engagement's trajectory, thus they are managed with intensity. The first week focuses on diagnosis and identifying immediate, critical actions. By the end of the first month, a clear, costed plan is in place, and preliminary changes are already underway. By the end of the third month, priority work is delivered or demonstrably on track, your team has assimilated the new operational methods, and a candid review informs subsequent steps.
Related services
Frequently asked questions
What is the typical engagement duration?
It varies with the mandate, commonly a few months to approximately a year, always with a defined end agreed upon at the outset.
Who designed the Action Is Now method?
The method comes from Niklas Lindahl, a Milano-based C-level operator who has run P&Ls as CMO, managing director and turnaround CEO across Italy and Europe. It is built from what works inside a business, not from a consulting template.
How is pricing structured?
Around a clear outcome with fixed milestones, tied to results where the situation allows.
What happens in the first 100 days?
We diagnose the P&L, the team, and the execution gaps in the first weeks, agree the few moves that matter, then start executing. Quick wins in the first 30 to 60 days fund the structural work that follows.
How is the Action Is Now method different from consulting?
Consultants analyse and hand over a report. We take the operational role, hold the authority, and stay accountable for the number until handover. The deliverable is the result, not the deck.
How do you work with the existing team?
We lead the existing team rather than replace it. Part of every mandate is leaving the organisation stronger: clearer priorities, better operators, and a leadership layer that holds after we exit.
What does a clean handover look like?
Every mandate has a defined end agreed at the outset. We hand over to a permanent leader with documented systems, a stable team, and the numbers trending in the right direction.
Tell us the goal. We make it happen.
We deploy senior operator firepower and produce massive results. No excuses, just results.
Book a callStart the conversation
Tell us where you are and where you want to be. We reply within a day.