Commercial leadership, part-time
Fractional Chief Commercial Officer and Commercial Strategy
When revenue depends on the founder and there is no commercial engine: we take the chief commercial seat part-time and own sales, marketing and the number.
In short
A fractional chief commercial officer owns the full commercial engine, sales and marketing aligned to one revenue plan, part-time and accountable. As a commercial strategy consultant we do not stop at the plan: we build positioning, pricing, the sales process and the pipeline, then run it with your team until it holds.
What a fractional CCO fixes
The commercial problems we are brought in for:
- Revenue that depends on the founder and does not scale.
- Sales and marketing working in silos instead of one engine.
- No commercial strategy: no clear segments, offer or pricing logic.
- A sales team without method, targets or a managed pipeline.
From commercial strategy to execution
A commercial strategy that stays on paper moves no revenue. We set positioning, offer and pricing, design the sales process, stand up pipeline, targets and cadence, and align marketing to feed it. Then we work next to the team until the machine runs on its own.
The operator behind it
This is not advisory from someone who has only watched. As CMO of LeoVegas we ran a EUR 120M marketing budget, generated over EUR 50M of incremental revenue in under twelve months and lifted EBITA by 18 percent, work that helped drive the MGM acquisition and an exit above EUR 607M. Earlier, leading an Italian market, we took revenue from EUR 3M to EUR 18M in under a year.
How we engage
We read pipeline, conversion, pricing and team to find where revenue leaks.
We define segments, offer, pricing and priority channels.
We build process, CRM, targets and commercial cadence.
We coach the team and consolidate until the numbers hold without us.
Related services
Frequently asked questions
What does a fractional chief commercial officer do?
Owns the commercial function part-time, sales and marketing aligned to revenue, with accountability for the number.
What is the difference from a commercial strategy consultant?
A consultant advises; we set the strategy and execute it with your team, owning the result.
Do you cover both sales and marketing?
Yes. The point of the CCO seat is to run them as one engine, not two silos.
Will you build the sales team?
Yes. Structure, roles, targets and process, plus support on hiring and onboarding.
How long is a typical engagement?
Usually several months to about a year, scoped to the commercial objective.
Tell us the goal. We make it happen.
We deploy senior operator firepower and produce massive results. No excuses, just results.